Get found by people and AI.
Traditional search optimization, plus GEO: structuring your site so AI answer engines can understand and cite it.
Get in touch
Your customers are starting to ask, not just search.
More people type a question into ChatGPT, Google’s AI overview, or Perplexity and read the answer without ever clicking a list of links. If your site isn’t built to be read and quoted, you’re invisible in the channel your customers are moving to, no matter how you rank on the old blue links.
What you get
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Technical SEO health
The foundations search engines need: speed, structure, crawlability.
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Content that ranks
Clear pages written for real questions, not keyword stuffing.
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Built to be cited by AI
Structured so answer engines can quote you with confidence.
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Visibility you can see
Where you show up, and where you’re moving.
The guide
We optimize for the search box and the answer box.
Good SEO still matters. The new part is getting picked up by the AI answers, and that’s where most sites fall short. We handle both, and this very site is built the same way. As the web arm of the Stratus Business Group, we keep it simple and built to last: clear structure and real answers that hold up as the engines change.
The plan
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We audit your visibility
Where you stand in search and in AI answers today.
- 02
We optimize for both
Technical fixes, structure, and content that ranks and gets quoted.
- 03
You show up where customers look
In the results and in the answers.
Questions, answered
- What is GEO?
- Generative Engine Optimization: making your site easy for AI answer engines (ChatGPT, Google AI overviews, Perplexity) to read and quote. SEO gets you ranked; GEO gets you cited.
- How is it different from SEO?
- SEO targets search result pages. GEO targets the AI-generated answer. You want both, and they overlap: clear, well-structured pages help with each.
- Can you get me cited by ChatGPT?
- These tools quote sources they can read and trust: pages that are clear, well organized, and actually answer the question. We build yours to be one of them. Get that right, and when someone asks, your site is what they pull the answer from.
See whether AI can read your site today.
Get your free site score coming soonWhen someone searches, or asks an AI, your site is built to be the answer.
You’re not just on the list. You’re a clear source worth quoting.