Free Site Audit
When buyers ask AI who to hire, are you in the answer?
We do two things. We read your site the way search engines and AI do, and we ask ChatGPT, Gemini and Perplexity the question your buyers ask, to see whether they name you. You get your score, your gaps, and your three priority fixes, in about a minute.
Get your free site audit Free · about a minute · we email you a copy
Why it matters
AI now answers for you, often with one name.
Ask ChatGPT, Gemini or Perplexity for a business like yours and you’ll get an answer, often a single recommendation. Most owners never find out whether that name is theirs. This audit finds out: we put your buyers’ question to all three AIs and show you exactly what they said, who they named, and who they skipped.
The AI check
We don’t guess what AI thinks of you. We ask it.
Every audit puts one real buyer question, built from your niche and audience and localised if you serve an area, to ChatGPT, Gemini and Perplexity, live. You see the verdict the way your buyers would: named, or not named. And if it’s not you, you see exactly who AI recommended instead, and which sites it trusted for the answer.
We asked: “Which commercial HVAC contractors in Denver would you recommend for office buildings?”
AI recommended instead: Summit Mechanical, Apex Climate Systems, TrueAir Commercial, Front Range Mechanical
Engines cited: angi.com · bbb.org · yelp.com
Sample verdict. Yours is measured live, real answers, not estimates.
What we score
Five things that decide whether people and AI get your site
Two numbers decide the report: how well your site is built to be found, scored across the five areas below, and whether AI actually names you today, tested live. You can be built well and still be invisible, and that gap is where the work is.
Can answer engines read who you are, what you do, and where you work, clearly enough to name you?
Does your site say, in plain words, what you do and who for, the moment someone lands?
Does it answer the questions your buyers actually type when they compare options?
Is the path from visitor to enquiry clear, present, and easy to follow?
Does the page load fast and clean enough for people and crawlers to read it at all?
Your report
A focused score, and your three priority fixes
No forty-point audit to wade through. You get clear verdicts: how well your site is built, and whether AI actually names you. Then every check we ran, each marked ✓ or ✗, a short note on every area, the questions your buyers really type, and three fixes to start with. Here’s what it looks like:
Sample report. Yours is generated live from your own site.
We asked: “Which commercial HVAC contractors in Denver would you recommend for office buildings?”
AI recommended instead: Summit Mechanical, Apex Climate Systems, TrueAir Commercial, Front Range Mechanical
Engines cited: angi.com · bbb.org · yelp.com
Every area opens up the same way, 27 checks in all.
Your site answers 3 of 7 of the questions we found your buyers asking:
Answer what buyers actually search
Prospects ask “how much does commercial HVAC replacement cost”. The site doesn’t answer it.
Lead with the outcome, not the equipment
The hero names services but not who you help or what they get.
Cut the mobile load time
The homepage takes 4.8s to become interactive on mobile.
Scroll inside the window for the full sample report
How it works
Three steps, about a minute
Enter your details
Your name, email, and website URL. Nothing else, no signup, no card.
We read your site, then ask the AIs
We read it the way a search engine and an AI do: content, structure, schema, speed. Then we ask ChatGPT, Gemini and Perplexity your buyers’ question, live, and check whether they name you.
Get your score
Your band, every area scored, whether AI names you, and three priority fixes, on screen and in your inbox.
Straight answers
We measure what you can actually control
Your score measures what you control: how clearly your site can be found, read and understood. Whether AI names you, we don’t guess. We ask ChatGPT, Gemini and Perplexity and show you their answers. Then you know exactly where you stand, and the fastest fixes.
Pixel Web Weaver is the web and digital arm of the Stratus Business Group. The score is free; the deeper, human-led Visibility Audit is £495, credited toward your project.
Want the whole picture?
When the score is not enough, get the plan.
The free scan reads your homepage and asks the AIs one question. The Visibility Audit reads every page, asks the dozen questions your buyers actually type, names the competitors winning those answers, and turns it all into a prioritised plan a specialist walks through with you on a call.
£495 one-off, credited in full toward your project if you go ahead within a month.