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Medical supply

Axiom United Medical Supplies

A medical supplier that gets equipment into the hardest-to-reach regions of MENA and Eastern Asia, rebuilt off a tired WordPress site. We gave it a calm, credible, corporate-medical identity and a signature hero that traces the supply route region by region — with a clear request-a-quote path that turns a complex, high-trust enquiry into a simple ask.

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  • Web design
  • WordPress rebuild
  • Lead capture
Axiom United Medical Supplies — project preview

The brief

Axiom United Medical Supplies gets medical equipment into some of the hardest-to-reach places on earth — rural clinics, front-line services and NGOs across MENA and Eastern Asia. The work is serious and the buyers are discerning, but the old WordPress site didn't show it: slow, generic, and easy to mistake for any other supplier.

What we built

We rebuilt the site from scratch on a fast, custom framework — no themes, no plugin bloat — around a single idea: credibility you can feel in five seconds. A calm, corporate-medical identity (clinical whites, a steady navy, one decisive coral accent) does the heavy lifting, and a signature hero traces Axiom's supply route region by region, so the reach of the business is the first thing you understand.

Everything points to one clear action — request a quote — and the RFQ and enquiry forms are wired straight to the team, gated against spam, with no third-party form service in the loop.

Highlights

  • A signature, animated hero that cycles through Axiom's seven supply regions — distinctive, on-brand, and impossible to confuse with a template.
  • Credibility-led storytelling: the real team, the real track record, and the regions served, front and centre.
  • CMS-managed quote and enquiry forms — leads land server-side with the recipient never exposed, protected by Cloudflare Turnstile.
  • Built to be found: clean semantic markup, fast static pages, self-hosted fonts, and proper metadata for people and AI alike.

The result

A site that finally matches the seriousness of the work — calm, fast, and quietly persuasive — with a clear path from "who are these people?" to "send us a quote." Rebuilt off WordPress, fast and ready to grow.

Independently measured on the live site:

  • Google PageSpeed (desktop): Performance 100 · Accessibility 96 · Best Practices 100 · SEO 100 · Agentic Browsing 3/3
  • Ahrefs Site Health: 100 (Excellent)
Axiom United results — Google PageSpeed (desktop): Performance 100, Accessibility 96, Best Practices 100, SEO 100, Agentic Browsing 3/3; Ahrefs Site Health 100 (Excellent).